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Personalise your home screen. Tint your icons with any colour. Rearrange and resize apps and widgets. You can even lock or hide apps to protect sensitive information — it’s your callChoose your controls. Swap out your lock screen controls for ones you love to use more often. Or you can assign a control to the action buttonIn the redesigned photos app, your Collections are automatically organised by topic, like people and petsPersonalise every style even more with the new control pad, which makes it easy to adjust tone and colour simultaneously. You can also use the slider to adjust the intensity of the specific colours, instead of applying a one-size-fits-all approachOur improved image pipeline also enables more creative styles, which allow you to customise the different moods of a photo through colourOverviewApple Intelligence protects your privacy at every step. With on-device processing and Private Cloud Compute, no one but you can access your data — not even Apple. The new Passwords app makes it even easier to access account passwords, passkeys, Wi-Fi passwords, two-factor authentication codes and more. It stores them securely and syncs across your devices with end-to-end encryption. You can also control which contacts to share with an app, rather than giving it access to all your contacts. And you can choose to share more contacts over time.SpecificationsExpandable Memory Type	No Expandable MemorySecondary Camera Resolution	12 MPCharging Type	Type-CSIM Count	Dual SIMSecondary Camera	12 - 15.9 MPRAM Size	8 GBBattery Size	4676 mAhInternal Memory	256 GBProduct Weight	227 gScreen Size	6.9 inVersion	International VersionSIM Type	Nano + eSIMRefresh Rates	120HzColour Name	Desert TitaniumDisplay Type	OLEDOperating System Version	iOS 18Operating System	iOSProduct Length	77.6 mmProduct Height	163 mmProduct Width/Depth	8.3 mmVoice Calling Capability	YesProcessor Number	A18 ProNumber of Cores	Hexa CorePrimary Camera Feature	TripleFlash	Dual Tone flashFast Charging	YesModel Year	2024Network Type	5GCondition	NewModel Number	iPhone 16 Pro MaxModel Name	iPhone 16 Pro MaxPrimary Camera (MP)	48+48+12

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mobile phones

Apple iPhone 16 Pro Max 256GB Desert Titanium 5G With FaceTime - International Version

Highlights13.6-inch Liquid Retina display with True ToneCome through loud and clear on calls wherever you are, thanks to the three-mic array with advanced beamforming algorithms to capture clean audioImmerse yourself in movies and music with improved stereo separation and vocal clarity from two tweeters and two ultra-thin woofers. Spatial Audio with support for Dolby Atmos places sound all around youComfortable and quiet, Magic Keyboard now has a full-height function key row for quick access to favourite controls and shortcuts. Touch ID makes it easy to unlock your Mac and enter passwords all at the touch of a fingerThe quick-release MagSafe power connector easily attaches and detaches with magnets, preventing any unintended flightsOverviewSTRIKINGLY THIN DESIGN — The redesigned MacBook Air is more portable than ever and weighs just 2.7 pounds. It’s the incredibly capable laptop that lets you work, play or create just about anything.Use the Apple MacBook Pro 2022 has set standards in computing thanks to its Apple M2 chip Processor. M2 is the next generation of Apple silicon. Its 8-core CPU lets you zip through everyday tasks like creating documents and presentations, or take on more intensive workflows like developing in Xcode or mixing tracks in Logic Pro. M2 features up to a 10-core GPU, resulting in a big boost in graphics performance. And its media engine lets you play and edit up to 11 streams of 4K and up to 2 streams of 8K ProRes video.Considering the amazing specifications, the Apple MacBook Pro 2022’s price is quite fair. The more unified memory (RAM) you choose, the more apps you can run simultaneously with a higher rate of performance. The 13-inch MacBook Pro can be configured with up to 24GB for more fluid multitasking and easy handling of large files. Solid-state drive (SSD) storage is the amount of space your MacBook Pro has for your documents, photos, music, videos, and other files. It delivers significant performance and speed that you’ll notice when you start up your Mac.SpecificationsProcessor Speed	2.5 GHzRAM Size	8 GBBattery Size	4400 mAhInternal Memory	256 GBProduct Weight	1.38 KGVersion	International VersionScreen Size	13.6 inSIM Type	SIM (Standard)Display Resolution	1920x1080Screen Features	Eco-FriendlyRefresh Rates	60HzMonitor response time	Upto 1 msColour Name	StarlightLaptop Weight	1 - 1.4 KgDisplay Type	Retina DisplayDisplay Resolution Type	Full HDConnection Type	USBAverage Battery Life	16 HoursStorage Type	SSDOperating System Version	OS XOperating System	macOSUsage Type	PersonalModel Series	Apple MacBook AirProcessor Version Number/Generation	Not ApplicableWhat's In The Box	Laptop,Adapter,User ManualNumber of Cores	16-CoreWireless	WirelessRAM Type	DDR4External Graphics	IntegratedProduct Length	35 cmProduct Height	7.35 cmProduct Width/Depth	34 cmGraphic Memory	0 GBHDD Rotation	5400 rpmFeatures	Bluetooth, Business, Ergonomic, High Refresh Rate Display, PersonalModel Number	MLY13, MLY13LL/A/MLY13HN/A / MLY13X/A / MLY13J/A MLY13ZP/AModel Name	MacBook Air 13 M2Pixels Per Inch	1080x1920 pixelsHDMI Output	noAdobe Flash Compatible	YesNumber of USB Ports	2SD Card Slot	noNumber of HDMI Ports	1Processor Version	Apple M2 chip with 8-core CPU and 8-core GPU

laptops

Apple MacBook Air MLY13 13.6-Inch Display: Apple M2 chip with 8-core CPU and 8-core GPU, 8GB RAM/256GB/ English Keyboard(International version) Starlight

Highlights<ul class="lex-list-ul"><li value="1" class="lex-listitem">Series 10 has the largest screen area of any Apple Watch. It has up to 75% more screen area than Series 3 and up to 30% more screen area than Series 4, 5, 6 and SE. So you can see and do even more</li><li value="2" class="lex-listitem">From sleep tracking to heart health notifications and much more, the advanced sensors in Series 10 help you better understand your health</li><li value="3" class="lex-listitem">Sleep on it. Get help setting up a bedtime routine and tracking your sleep. See the time you spent in REM, Core and Deep sleep, as well as when you might have woken up. You can even get 8 hours of sleep tracking with just an 8-minute charge</li><li value="4" class="lex-listitem">New Vitals app helps you identify changes in your daily health status.6 Quickly see your key overnight health metrics right on your wrist — including blood oxygen18, heart rate, respiratory rate, wrist temperature7 and sleep duration</li><li value="5" class="lex-listitem">Apple Watch has an innovative sensor that tracks your temperature while you sleep.7 The Cycle Tracking app uses this data to provide a retrospective estimate of when you likely ovulated, which can be helpful for family planning</li></ul>OverviewLife is full of the unexpected. That’s why Apple Watch is there to call for help when you need it most. And now it can let someone know when you’ve safely made it to a destination. Need help? Apple Watch has your back. Just press and hold the side button to call emergency services and share your location. Apple Watch can automatically detect if you’ve taken a hard fall or been in a severe car crash. If you need help, it will call emergency services, share your location and notify your emergency contacts.Check In notifies someone when you arrive at a destination. If you’re going for a run after dark, you can start a Check In for the duration of your workout to automatically notify a friend when you’re done. What matters to you matters to Apple too. From using more recycled materials that minimise environmental impact. To privacy protections that give you more control over your data. To creating built‑in features that make Apple Watch accessible to all.SpecificationsMaterial	CombinationColour Name	Light Blush Sport BandConnection Type	GPSBand Size	One Size (Adjustable Band)Trending	Apple Watch SeSmartwatch Dial Size	46 mmModel Number	MWWT3QA/A, MWWU3QA/A, MWWT3ZP/A, MWWT3LW/A, MWWU3ZP/A, MWWU3LW/AModel Name	MWWT3QA/A, MWWU3QA/A, MWWU3LW/A

wearable technology

Apple Watch Series 10 GPS 46mm Rose Gold Aluminium Case With Light Blush Sport Band

1080p FaceTime HD cameraTwo Thunderbolt / USB 4 portsSupport for up to two external displays (with laptop lid closed)Magic Keyboard with Touch ID35W Dual USB-C Port Compact Power AdapterSpecificationsProcessor Speed	2.4 GHzRAM Size	8 GBInternal Memory	256 GBVersion	International VersionScreen Size	13 inDisplay Resolution	1920x1080Colour Name	MidnightKeyboard Language	EnglishGraphics Processor Version	‎Intel UHD 630Display Type	Liquid Retina XDRDisplay Resolution Type	Full HDStorage Type	SSDOperating System Version	macOS MontereyOperating System	macOSUsage Type	PersonalModel Series	Apple MacBook AirProcessor Version Number/Generation	Not ApplicableNumber of Cores	16-CoreRAM Type	DDR4External Graphics	IntegratedGraphic Memory	2 GBModel Number	MRXV3JA/A /MRXV3LL/A / MRXV3X/A MRXV3ZP/A MRXV3ZS/A MRXV3B/A MRXV3HN/AModel Name	MacBook AirHDMI Output	YesNumber of USB Ports	2.0SD Card Slot	YesProcessor Version	Apple M3 Chip 8-Core CPU 8-Core GPU

New 2024 MacBook Air MRXV3 13-inch Display, Apple M3 Chip 8-Core CPU 8-Core GPU Processor/8GB

HighlightsiMac now features Wi-Fi 6E, which delivers download speeds that are up to twice as fast as the previous generation, and Bluetooth 5.3, which allows users to connect to the latest Bluetooth accessoriesWith a 1080p FaceTime camera and studio-quality mics, iMac delivers an unmatched video conferencing experience, so users can look and sound their best while taking calls from home or the officeiMac features a colour-matched keyboard, mouse, and trackpad. With the option to choose a Magic Keyboard with Touch ID,4 users can easily and securely unlock their computer, use Apple Pay, and download appsiMac features a 24-inch, 4.5K Retina display with 11.3 million pixels, a P3 wide colour gamut, over a billion colours, and 500 nits of brightnessSpecificationsRAM Size	8 GBInternal Memory	256 GBScreen Size	24 inDisplay Resolution	1920x1080Colour Name	GreenKeyboard Language	EnglishDisplay Type	Retina DisplayDisplay Resolution Type	4.5KStorage Type	SSDOperating System Version	macOS MontereyOperating System	macOSModel Series	Apple iMacProcessor Version Number/Generation	Not ApplicableNumber of Cores	Quad CoreRAM Type	DDR4External Graphics	IntegratedGraphic Memory	2 MBModel Number	MQRA3ZS/A , MQRA3X/AModel Name	24-inch iMacHDMI Output	yesNumber of USB Ports	2.0SD Card Slot	no

desktops

Apple 24-inch iMac with Retina 4.5K display: Apple M3 chip with 8‑core CPU and 8‑core GPU

Highlights1080p FaceTime HD cameraTwo Thunderbolt / USB 4 portsSupport for up to two external displays (with laptop lid closed)Magic Keyboard with Touch ID35W Dual USB-C Port Compact Power AdapterSpecificationsProcessor Speed	2.4 GHzRAM Size	8 GBInternal Memory	256 GBVersion	International VersionScreen Size	13 inDisplay Resolution	1920x1080Colour Name	StarlightKeyboard Language	EnglishGraphics Processor Version	‎Intel UHD 630Display Type	Liquid Retina XDRDisplay Resolution Type	Full HDStorage Type	SSDOperating System Version	macOS MontereyOperating System	macOSUsage Type	PersonalModel Series	Apple MacBook AirProcessor Version Number/Generation	Not ApplicableNumber of Cores	16-CoreRAM Type	DDR4External Graphics	IntegratedGraphic Memory	2 GBModel Number	MRXT3LL/A / MRXT3ZP/AModel Name	MacBook AirHDMI Output	YesNumber of USB Ports	2.0SD Card Slot	YesProcessor Version	Apple M3 Chip 8-Core CPU 8-Core GPU

Apple New 2024 MacBook Air MRXT3 13-inch Display

Series 10 has the largest screen area of any Apple Watch. It has up to 75% more screen area than Series 3 and up to 30% more screen area than Series 4, 5, 6 and SE. So you can see and do even moreFrom sleep tracking to heart health notifications and much more, the advanced sensors in Series 10 help you better understand your healthSleep on it. Get help setting up a bedtime routine and tracking your sleep. See the time you spent in REM, Core and Deep sleep, as well as when you might have woken up. You can even get 8 hours of sleep tracking with just an 8-minute chargeNew Vitals app helps you identify changes in your daily health status.6 Quickly see your key overnight health metrics right on your wrist — including blood oxygen18, heart rate, respiratory rate, wrist temperature7 and sleep durationApple Watch has an innovative sensor that tracks your temperature while you sleep.7 The Cycle Tracking app uses this data to provide a retrospective estimate of when you likely ovulated, which can be helpful for family planningOverviewLife is full of the unexpected. That’s why Apple Watch is there to call for help when you need it most. And now it can let someone know when you’ve safely made it to a destination. Need help? Apple Watch has your back. Just press and hold the side button to call emergency services and share your location. Apple Watch can automatically detect if you’ve taken a hard fall or been in a severe car crash. If you need help, it will call emergency services, share your location and notify your emergency contacts.Check In notifies someone when you arrive at a destination. If you’re going for a run after dark, you can start a Check In for the duration of your workout to automatically notify a friend when you’re done. What matters to you matters to Apple too. From using more recycled materials that minimise environmental impact. To privacy protections that give you more control over your data. To creating built‑in features that make Apple Watch accessible to all.SpecificationsMaterial	CombinationColour Name	Black Sport BandConnection Type	GPSBand Size	One Size (Adjustable Band)Trending	Apple Watch SeSmartwatch Dial Size	46 mmModel Number	MWWP3QA/A, MWWQ3QA/A, MWWQ3ZP/A, MWWQ3LW/A, MWWP3ZP/AModel Name	MWWP3QA/A, MWWQ3QA/A, MWWP3LW/A, MWWQ3LW/A

Apple Watch Series 10 GPS 46mm Jet Black Aluminium Case With Black Sport Band

Highlights13.6-inch Liquid Retina display with True ToneCome through loud and clear on calls wherever you are, thanks to the three-mic array with advanced beamforming algorithms to capture clean audioImmerse yourself in movies and music with improved stereo separation and vocal clarity from two tweeters and two ultra-thin woofers. Spatial Audio with support for Dolby Atmos places sound all around youComfortable and quiet, Magic Keyboard now has a full-height function key row for quick access to favourite controls and shortcuts. Touch ID makes it easy to unlock your Mac and enter passwords all at the touch of a fingerThe quick-release MagSafe power connector easily attaches and detaches with magnets, preventing any unintended flightsOverviewEnjoy super-fast speed as soon as you buy Apple MacBook Air . The responsible and durable MacBook Air's compact body is made of 100% recycled aluminum. Apple Silicon and macOS provide a high degree of built-in security to protect against malware and viruses. Macs are also designed to give you the freedom to choose what to share and how to share it. The stunning 13.6-inch Liquid Retina display is the largest and brightest MacBook Air ever, supporting 1 billion colors. The text is crisp, and the photos and movies are brighter and more vibrant, with rich contrast and sharp details. The stunning 13.6-inch Liquid Retina display is the largest and brightest MacBook Air ever, supporting 1 billion colors. The text is crisp, and the photos and movies are brighter and more vibrant, with rich contrast and sharp details. Stay in sync with the advanced technology by bringing home the Apple MacBook Air online. Mac is the perfect companion for other Apple devices. Read the message on your Apple Watch and reply from your Mac. Start your presentation on your Mac and rehearse on your iPhone while you're on the go. Unlock your Mac on your Apple Watch. Alternatively, you can share your entire photo album with friends across the room. So, go ahead and order the Apple MacBookSpecificationsProcessor Speed	3.2 GHzRAM Size	8 GBBattery Size	4400 mAhInternal Memory	256 GBProduct Weight	1.24 KGVersion	International VersionScreen Size	13.6 inDisplay Resolution	1920x1080Screen Features	Eco-FriendlyRefresh Rates	60HzMonitor response time	Upto 1 msColour Name	Space GreyLaptop Weight	1 - 1.4 KgDisplay Type	Retina DisplayDisplay Resolution Type	Full HDConnection Type	USBAverage Battery Life	16 HoursStorage Type	SSDOperating System Version	OS XOperating System	macOSUsage Type	PersonalModel Series	Apple MacBook AirProcessor Version Number/Generation	Not ApplicableWhat's In The Box	MacBook,user manualNumber of Cores	16-CoreWireless	WirelessRAM Type	DDR4External Graphics	IntegratedProduct Length	30 cmProduct Height	1.12 cmProduct Width/Depth	21 cmGraphic Memory	0 GBFeatures	Bluetooth, Compact Size, Personal, Multi-TouchModel Number	MLXW3 , MLXW3ZP/A , MLXW3LL/A , MLY33LL/A . MLXW3HN/A , MLXW3X/A , MLXW3J/A , MLXW3AB/A, MLXW3PA/A / MLXW3ZA/AModel Name	MacBook Air 13 M2Pixels Per Inch	1080x1920 pixelsHDMI Output	noNumber of USB Ports	2SD Card Slot	noNumber of HDMI Ports	1Processor Version	Apple M2 chip with 8-core CPU and 8-core GPU

Apple MacBook Air MLXW3 13.6-Inch Display : Apple M2 chip with 8-core CPU and 8-core GPU

Highlights1080p FaceTime HD cameraTwo Thunderbolt / USB 4 portsSupport for up to two external displays (with laptop lid closed)Magic Keyboard with Touch ID35W Dual USB-C Port Compact Power AdapterSpecificationsProcessor Speed	2.4 GHzRAM Size	8 GBInternal Memory	512 GBVersion	International VersionScreen Size	13 inDisplay Resolution	1920x1080Colour Name	MidnightKeyboard Language	EnglishGraphics Processor Version	‎Intel UHD 630Display Type	Liquid Retina XDRDisplay Resolution Type	Full HDStorage Type	SSDOperating System Version	macOS MontereyOperating System	macOSUsage Type	PersonalModel Series	Apple MacBook AirProcessor Version Number/Generation	Not ApplicableNumber of Cores	16-CoreRAM Type	DDR4External Graphics	IntegratedGraphic Memory	2 GBModel Number	MRXW3JA/A MRXW3LL/AModel Name	MacBook AirHDMI Output	YesNumber of USB Ports	2.0SD Card Slot	YesProcessor Version	Apple M3 Chip 8-Core CPU 10-Core GPU

Apple New 2024 MacBook Air MRXW3 13-inch Display, Apple M3 Chip 8-Core CPU 10-Core GPU

Personalise your home screen. Tint your icons with any colour. Rearrange and resize apps and widgets. You can even lock or hide apps to protect sensitive information — it’s your callChoose your controls. Swap out your lock screen controls for ones you love to use more often. Or you can assign a control to the action buttonIn the redesigned photos app, your Collections are automatically organised by topic, like people and petsPersonalise every style even more with the new control pad, which makes it easy to adjust tone and colour simultaneously. You can also use the slider to adjust the intensity of the specific colours, instead of applying a one-size-fits-all approachOur improved image pipeline also enables more creative styles, which allow you to customise the different moods of a photo through colourOverviewApple Intelligence protects your privacy at every step. With on-device processing and Private Cloud Compute, no one but you can access your data — not even Apple. The new Passwords app makes it even easier to access account passwords, passkeys, Wi-Fi passwords, two-factor authentication codes and more. It stores them securely and syncs across your devices with end-to-end encryption. You can also control which contacts to share with an app, rather than giving it access to all your contacts. And you can choose to share more contacts over time.SpecificationsExpandable Memory Type	No Expandable MemorySecondary Camera Resolution	12 MPCharging Type	Type-CSIM Count	Dual SIMSecondary Camera	12 - 15.9 MPRAM Size	8 GBBattery Size	4676 mAhInternal Memory	256 GBProduct Weight	227 gVersion	International VersionScreen Size	6.9 inSIM Type	Nano + eSIMRefresh Rates	120HzColour Name	Desert TitaniumDisplay Type	OLEDOperating System Version	iOS 18Operating System	iOSVoice Calling Capability	YesProcessor Number	A18 ProFast Charging	YesNumber of Cores	Hexa CorePrimary Camera Feature	TripleFlash	Dual Tone flashModel Year	2024Network Type	5GCondition	NewProduct Length	77.6 mmProduct Height	163 mmProduct Width/Depth	8.3 mmModel Number	iPhone 16 Pro MaxModel Name	iPhone 16 Pro MaxPrimary Camera (MP)	48+48+12

Personalise your home screen. Tint your icons with any colour. Rearrange and resize apps and widgets. You can even lock or hide apps to protect sensitive information — it’s your call Choose your controls. Swap out your lock screen controls for ones you love to use more often. Or you can assign a control to the action button In the redesigned photos app, your Collections are automatically organised by topic, like people and pets Personalise every style even more with the new control pad, which makes it easy to adjust tone and colour simultaneously. You can also use the slider to adjust the intensity of the specific colours, instead of applying a one-size-fits-all approach Our improved image pipeline also enables more creative styles, which allow you to customise the different moods of a photo through colour Overview Apple Intelligence protects your privacy at every step. With on-device processing and Private Cloud Compute, no one but you can access your data — not even Apple. The new Passwords app makes it even easier to access account passwords, passkeys, Wi-Fi passwords, two-factor authentication codes and more. It stores them securely and syncs across your devices with end-to-end encryption. You can also control which contacts to share with an app, rather than giving it access to all your contacts. And you can choose to share more contacts over time. Specifications Expandable Memory Type No Expandable Memory Secondary Camera Resolution 12 MP Charging Type Type-C SIM Count Dual SIM Secondary Camera 12 - 15.9 MP RAM Size 8 GB Battery Size 4676 mAh Internal Memory 256 GB Product Weight 227 g Version International Version Screen Size 6.9 in SIM Type Nano + eSIM Refresh Rates 120Hz Colour Name Desert Titanium Display Type OLED Operating System Version iOS 18 Operating System iOS Voice Calling Capability Yes Processor Number A18 Pro Fast Charging Yes Number of Cores Hexa Core Primary Camera Feature Triple Flash Dual Tone flash Model Year 2024 Network Type 5G Condition New Product Length 77.6 mm Product Height 163 mm Product Width/Depth 8.3 mm Model Number iPhone 16 Pro Max Model Name iPhone 16 Pro Max Primary Camera (MP) 48+48+12

Personalise your home screen. Tint your icons with any colour. Rearrange and resize apps and widgets. You can even lock or hide apps to protect sensitive information — it’s your call Choose your controls. Swap out your lock screen controls for ones you love to use more often. Or you can assign a control to the action button In the redesigned photos app, your Collections are automatically organised...

Apple iPhone 16 Pro Max 256GB Desert Titanium 5G With FaceTime - International Version

Apple iPhone 16 Pro Max 256GB Desert Titanium 5G With FaceTime - International Version

AED 4,799

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