HighlightsTexture has a medium to high coverage that can be built up according to your needsGives a coverage that is full yet light on skinCamouflages scars, beauty spots, and depigmentation for extended periodsFragrance and paraben freeOverviewDaily Life Forever52 photo matte liquid foundation is the velvety smooth liquid foundation, packed with ultra-refined pigments that visually erase blemishes, conceal hyperpigmentation, smooth skin, and blur imperfections. The formula blends seamlessly with the skin, using just one pump. Daily Life Forever52 photo matte liquid foundation range is Inclusive for every skin tone and ethnicity, have a broad colour spectrum, ranging from fair, Beige, olive, rich shades and everything in between. A velvety smooth liquid foundation, that delivers full coverage and an airbrushed finish to your skin.SpecificationsColour Name PLF004 SandDepartment WomenFinish MatteTarget Skin Type All Skin TypesFormulation LiquidModel Number 3592496160049.0Model Name Ultra defenation Liq Foundation

HighlightsThis must-have crayon has a soft texture with a velvety matte finish that is perfect for your lipsIts intense color pigments glide on smoothly for a long-lasting matte finishDaily Life Forever52’s Velvet Matte Lip Crayon gives you a long-lasting and highly pigmented finish so you don’t have to worry about constant re-applicationThese luscious Lip crayons combine the precision of a lip liner with the intensity of a lipstick.So coat your lips with a veil of color for a vivid, city bright lookSpecificationsColour Name NB005 Binge WatchDepartment WomenTarget Skin Type All Skin TypesSkin Tone MediumFormulation CreamModel Number 8905823003172.0Model Name Butterfly Matte Crayon NB005

Colour Name PinkDepartment WomenModel Number SPK014Model Name SPK014

HighlightsCoverage: Conceals dark spots, blemishes, and evens out skin tone with a matte, non-oily finish.Skin Care: Non-comedogenic and dermatologist-tested, making it suitable for sensitive skin.Acne Care: Formulated with hyaluronic acid to help clear acne, conceal pimples, and minimize the look of pores.Redness Reduction: Reduces the appearance of redness, hydrates, smoothens, mattifies, and clarifies your skin.Variety: Available in 4 shades to match every Indian skin tone.Formula: Oil-free, providing light coverage foundation benefits with added skincare perks.OverviewExperience the perfect blend of foundation and skincare with Forever52 BB Cream. This multitasking beauty balm nourishes your skin with essential multivitamins and offers SPF50 sun protection, giving you an instant glow while shielding your skin from harmful UV rays.SpecificationsColour Name Butter ScotchDepartment WomenFinish MatteTarget Skin Type RednessUV Protection High SPFShelf Life 3 yearSkin Tone MediumSkin Coverage HeavyMake-up Remover Type CleansersSkin Concern RednessFormulation CreamModel Number ZB003Model Name BB Cream

HighlightsExcellent color pay-off & coverage.Darker, denser, and more dramatic lashes.Waterproof & Sweatproof.OverviewFlaunt irresistible, darker, denser, and dramatic lashes with phenomenal 3D volume with this mascara from Character. Smooth, creamy, clump-free texture envelopes each lash with corner-to-corner layers of pure volume. Featuring an exclusive hourglass-shaped brush this mascara will give a panoramic effect to the lashes. Longwear formula waterproof formula renders excellent coverage and will stand up to sweat and tears. The hourglass shape brush adds length and volume to the lashes while lusciously curling them.SpecificationsColour Name KCM001 BlackDepartment WomenFinish ShinyTarget Skin Type NormalShelf Life 2 yearSkin Tone MediumMake-up Remover Type WipesFormulation LiquidModel Number 8905823004421Model Name KCM001

HighlightsLiquid foundation with an innovative formula that gives skin the ultimate coverage and comfort with matte finish and stay 24 hoursIt visibly minimizes the appearance of pores for a smoother skin SpecificationsColour Name MustardDepartment WomenFinish MatteTarget Skin Type NormalFormulation LiquidModel Number PIF001Model Name Studio Focus

HighlightsLightweight lipstick featuring a creamy texture that gives your lips a smooth and silky finish.A creamy matte lipstick that offers a smudge-proof application.Moisturizes your lips and a pleasant fragrance that gives a fresh feeling.OverviewThe New ‘My Style’ Lipstick comes with a revolutionary creamy matte formula. The pigmented matte shades give you a sensational bold look while keeping your lips soft. With a range of everyday shades, you can wear your favorites without worrying about chapped & dry lips. Give your lips the care & color it deserves with Character’s ‘My Style’SpecificationsColour Name PapayaDepartment WomenFinish MatteTarget Skin Type NormalShelf Life 2 yearSkin Tone MediumMake-up Remover Type WipesFormulation LiquidModel Number 8905823015915Model Name STL020

HighlightsNo ImperfectionsHD Matte FinishIdeal For All Skin Types OverviewThe Character Block Out Concealer is a 24-hour waterproof concealer with a creaseless and transfer-proof natural matte finish. Lightweight and airy, this blendable, multitasking formula has an extra-large applicator and a precision tip for use all over the face to conceal under-eye circles, correct spots, or to contours. SpecificationsColour Name ChantillyDepartment WomenFinish ShinyTarget Skin Type NormalUV Protection Medium SPFShelf Life 2 yearSkin Tone MediumSkin Coverage MediumMake-up Remover Type WipesSkin Concern Uneven Skin ToneFormulation LiquidModel Number 8905823017209Model Name BOC005

HighlightsStart at the center of your upper lip and follow the natural curve towards the outer corner Use short, light strokes to fill in the colorRepeat the process on the lower lip, starting from the center and moving towards the corners OverviewDiscover the allure of I'M Unlimited, housed in a mesmerizing new magnetic design. Elevate your lipstick experience with couture sophistication, providing not just long wear but an unprecedented 24 hours* of comfort. Our clean formula is thoughtfully infused with hydrating lip care, ensuring your lips feel as good as they look.Dive into a spectrum of 20 shades, each more diverse than the last, catering to all your makeup desires. Whether you crave a velvety matte, a soft touch, or full-on glamour, the I'M Unlimited lipstick delivers a plush and smooth finish that enhances the natural beauty of your lips.Forever52's I'M Unlimited lipstick is essential in every makeup collection, crafted to celebrate the distinctive beauty of every woman. Unleash your individuality with this luxurious lipstick that goes beyond limits.(*24 hours of comfort may vary based on individual wear and usage.) SpecificationsColour Name Vermilion - 020Department WomenFinish MetallicTarget Skin Type All Skin TypesShelf Life 2 yearSkin Tone MediumMake-up Remover Type TowelFormulation StickModel Number Vermilion - 020Model Name IML020

HighlightsEnvelops lips in rich colour with a matte finishRenders a smudge proof coverage for a long lasting effectIncludes active ingredients which are regenerative in natureEffectively provides volume and definition to your lipsHighly pigmented formulation offers brilliant colour payoffCreamy formula confers a burst of colour that moisturizes your lips OverviewLend the velvety and silky smooth look to your lips with all new Velvet Matte Finish Lipstick from Daily Life Forever52. The super creamy formula moisturizes your lips and the anti-crack formula gives a perfect smooth finish all day long. Undeniably, while there is nothing that can beat the beauty of soul and mind, wearing make-up can surely boost up your confidence, charging you up from within so that you are ready to face any challenge, because you are satisfied and at peace with yourself. It is a catalyst that enhances your personality, creates an aura and can help you in transforming yourself into someone you have always desired to be. Technically speaking then any make-up product is actually a formula developed by a chemist and used by an artist to demonstrate the creativity and excellence of mind’s imagination and power. However, any make-up product holds the power of evolving you into a more elegant, sophisticated and confident soul. And what energizes this power? Your belief- which makes any make-up product, more than just a make-up product- it’s a magical element that brings smiles, joy, faith and empowers you from within. At Daily Life Forever52, we strive to formulate better ideas and bring about a revolution that makes make-up not just a tool of beautification but also an element that infuses a new energy and confidence in every soul that comes in contact with our products. We always aim to come up with such revolutionizing products that can help you in becoming everything you want to be, reflecting your true potential and at the same time keep your skin healthy naturally. With a focus to make all make-up products from the professional world easily available and accessible to common women around the world, we put our best efforts in manufacturing the best ever cosmetics to cater all make-up requirements and fulfil all purposes. We want to constantly evolve and include the latest fashion cycles and trends, effectively manage distribution networks for better investments, synergize with industry’s key players for increased business and develop rewarding customer relationships and give our customers the best cosmetic choices. SpecificationsColour Name Valourious RedDepartment WomenFinish MatteSkin Tone MediumWhat's In The Box 1 x Matte LipstickModel Number FT019

HighlightsEnhanced by hydrating waxes, light oils and rich pigments that provide velvety finish and rich colourTear drop shape allows perfect application in just one strokeDoes not dry out the lips but makes them smooth and plump OverviewConveniently take your glam on-the-go with a 20 piece set of deluxe mini matte lipstick. Featuring full-pigment lip color, this limited edition of daily life forever52 mini matte lipstick set offers a range of shades to create any lip look you desire and applies smooth with a comfortable, ultra-matte finish and deluxe size for travel. SpecificationsColour Name MaroonDepartment WomenModel Number MN104

Enriched with an ultra care hydrating formulaVibrant moisture-rich shadesLip colour doesn't fade in extreme heat and humidity OverviewFirst lipstick of its kind, made out of rose oil essentials that give nourishment to the lips along with hinge of colours. The precise tip allows the best application and its unique formulation combines the intensity of matte and comfort of a cream. The velvet rose matte collection consist of 12 nudes to deep shade, all with different rose oil essentials and fragrances. It gives an amazing colour impact that lasts for a long and is waterproof. SpecificationsColour Name ElizabethDepartment WomenFinish MatteTarget Skin Type All Skin TypesSkin Tone MediumFormulation StickModel Number 8905823000386.0Model Name Velvet Rose Matte Lipstick

Super Stay Matte Ink Liquid Lipstick gives you a flawless matte finish in a range of super pigmented shadesThe Super Stay Matte Ink Liquid Lipstick is available in over 14 saturated shades and lasts for up to 16 hoursOverviewSuper Stay Matte Ink Liquid Lipstick gives you a flawless matte finish in a range of super pigmented shades. The Super Stay Matte Ink Liquid Lipstick is available in over 14 saturated shades and lasts for up to 16 hours.SpecificationsColour Name BacheloretteDepartment WomenFinish MatteTarget Skin Type All Skin TypesShelf Life 3 yearSkin Tone MediumMake-up Remover Type WipesWhat's In The Box LipstickFormulation LiquidModel Number 8905823003653.0Model Name Showstopper Liquid Matte Lipstick -SHW013

Enriched with an ultra care hydrating formulaVibrant moisture-rich shadesLip colour doesn't fade in extreme heat and humidityOverviewFirst lipstick of its kind, made out of rose oil essentials that give nourishment to the lips along with hinge of colours. The precise tip allows the best application and its unique formulation combines the intensity of matte and comfort of a cream. The velvet rose matte collection consist of 12 nudes to deep shade, all with different rose oil essentials and fragrances. It gives an amazing colour impact that lasts for a long and is waterproof.SpecificationsColour Name PinkDepartment WomenFinish MatteTarget Skin Type All Skin TypesSkin Tone MediumFormulation StickModel Number 8905823000379.0Model Name Velvet Rose Matte Lipstick

The smooth formula blends easily and stays put for long hoursMix and match to create new shadesThis product is vegan and cruelty freeDermatologically testedOverviewThe 18 color Pro Artist Multitasker Lipstick Palette has a variety of options for you to pick from. These highly pigmented shades can not only be used as lipsticks but as eyeshadow and blush. Its long lasting formula easily glides on making application super smooth and easy. It comes with a brush which helps to mix shades easily.SpecificationsColour Name MPL001Department WomenFinish MatteTarget Skin Type All Skin TypesSkin Tone MediumFormulation CreamModel Number 3592497700015.0Model Name MPL001

Enriched with an ultra care hydrating formulaVibrant moisture-rich shadesLip colour doesn't fade in extreme heat and humidityOverviewFirst lipstick of its kind, made out of rose oil essentials that give nourishment to the lips along with hinge of colours. The precise tip allows the best application and its unique formulation combines the intensity of matte and comfort of a cream. The velvet rose matte collection consist of 12 nudes to deep shade, all with different rose oil essentials and fragrances. It gives an amazing colour impact that lasts for a long and is waterproof.SpecificationsColour Name Dark RedDepartment WomenFinish MatteTarget Skin Type All Skin TypesSkin Tone MediumFormulation StickModel Number 8905823000331.0Model Name Velvet Rose Matte Lipstick